Social Marketing
Objective
To provide promotional support for the ArCOP statewide coalition and the Growing Healthy Communities sites.
Resources
The following tools are considered proprietary and for use by ArCOP and Growing Healthy Communities members only unless otherwise authorized by the ArCOP Social Marketing Team.
Logos
Logos are to be used in their entirety as contained in the following files.
Please refer to the following document for appropriate colors and fonts. Note that all logos must be used in the colors specified or in grayscale only.
Logo Standards – Colors and Fonts
Arkansas Coalition for Obesity Prevention Logo – Color Grayscale
Growing Healthy Communities Logo Color Grayscale
Workgroup Team Logos:
Access to Healthy Foods - Color Grayscale
Early Childhood and Schools – Color Grayscale
Built Environment – Color Grayscale
Social Marketing – Color Grayscale
Worksite Wellness – Color Grayscale
Stationery and Brochure Templates:
The following Microsoft Word files are available for use by ArCOP and Growing Healthy Communities members. To use a template, open the file and then ”save as” to your computer. Please note that the appropriate logo (see above) should be used along with local address and contact information in the spaces indicated. If you need assistance or additional options, please contact the Social Marketing Team.
Brochures Templates:
Bi-fold (2 panel)
Tri-fold (3 panel)
Stationery:
Presentation:
Presentations delivered by all Growing Healthy Communities and ArCOP Workgroup Teams should be made using this template. As with the printed materials, open the file and “save as” to your computer before adding in your information or making any other changes. To exchange the logo for your workgroup logo (using one of the above logos), go to “view” and “slide master.” Click on the logo, delete it and then copy and paste your workgroup logo in the same place on the slide. Resize the logo as needed. To do this, enlarge or reduce from a corner of the image to avoid distorting heigth and width proportion.
